My company name, Remember Thine End LLC, is lifted from Bill Douglas’s 1986 epic Comrades, which dramatizes the Tolpuddle Martyrs—early trade-union pioneers—and whose secret banner urges the workers, “Remember thine end,” a sober counter-chant to the usual carpe diem bravado.

Where “seize the day” can tempt artists toward ego and excess, “remember your ending” restores humility. We court big images, but we honor small truths: community over credit, dialogue over monologue, craft over hype.